Another Digital space to think about filling is on exhibition stands, how to draw people to your stand. Exhibitions in my opinion assault the senses. I think you have to be very aware of your audience in this area, who are you targeting. If I go to an exhibition in my capacity as a TV producer I am looking for very definite things, I am not window shopping, I am looking for format entertainment. All […]Read More
Post Tagged with: "Digital Signage"
This is a digital space. If you are looking at something like this, then you are missing an opportunity. If you own a shop, a mall (Come on Westfield White City this is you, I know your central area had 7 blank monitors last week as I walked through) If you are a museum or public building, the home of English football and Footballing icon Wembley Stadium is going to have their blank screens filled […]Read More